Web 2.0 Tag



Monica Rockle
by Freddy Tran Nager, Founder of Atomic Tango + Marketing Forensics Expert… Dear Monica Rockle: I got an invite to your “Psychology Marketing Project” on Facebook. (Note: Facebook has since removed this “Project.” Too bad.) And as someone who professionally conducts and teaches marketing I have to hand it to you: pretty damn clever. First of all, it’s written just like a college student would write it — no whiff of advertising copywriter here: I’m doing a paper in my Human Behaviors – The Psychology of Marketing class. The paperRead More
sportsBLOX
by Freddy Tran Nager, Founder of Atomic Tango, Sportswriter + Steelers Bar Aficionado… So I’m hanging out at this bar, but no one is around — no bartender, no waitress, no other patrons, no one. Everything behind me looks fuzzy, but I have the power to change the way I look at the touch of a button… A bizarre burrito-induced dream? No, that’s the scenario at SportsBLOX, a new virtual world run by one of my former MBA classmates.Read More
by Freddy Tran Nager, Founder of Atomic Tango LLC + Marketer Who Names Things For A Living… Who ever imagined that naming a company would become a game of speed and chance? As soon as the Eliot Spitzer-prostitute story broke, I looked up the name Client9.com. Then New York Governor Spitzer was busted for hiring prostitutes: he was the mysterious “Client 9” in investigative reports. Given my penchant for anything that sounds like it came from a James Bond film, I immediately looked to reserve “Client 9” as the siteRead More
by Freddy Tran Nager, Founder of Atomic Tango LLC + Guy Who’s Been There, Experienced That… Video site Stage6 got the deep-six and called it quits. This comes on the heels of the fire sale at Revver, which ultimately sold for $5 million — less than half of the original investment that was pumped into it. But these weren’t the first signs of an industry decimation…Read More
public relations
by Freddy Tran Nager, Founder of Atomic Tango + Writer Who Also Likes Numbers… Just thought I’d dash off a quick note to put a few recent media-business items in perspective. The first one you’ve heard about extensively; you might find these others somewhat amusing… Microsoft’s offer for Yahoo!: $44.6 billion Oil company Exxon’s profit for just the 4th quarter of 2007: $11.7 billion State of California’s budget deficit: $14.6 billion Purchase price of HotOrNot, the online dating & rating service, as reported by TechCrunch: $20 million HotOrNot’s annual revenue:Read More