Twitter Tag



by Freddy J. Nager, Founder of Atomic Tango LLC & Social Media Consultant For decades, professional procrastinators relied on communal hydration technologies (i.e. water coolers) to support their best practices. Unfortunately, that particular tool maxed out bladder capacities, and even the dullest middle managers quickly learned that employees chatting while holding little paper cups weren’t exactly doing “work.” Fortunately, Silicon Valley came to the rescue…Read More
customer relationships
by Freddy Tran Nager, Founder of Atomic Tango + Business Relationship Counselor… Dear John Corporation: Let me begin by saying that our times together have been good for me. I mean it! I definitely see the value in being with you… to a certain extent. So what I’m about to say might seem cold and heartless, but please don’t take it the wrong way. I think you’re great! I really do, otherwise we would never have gotten together in the first place. But the truth is — well, how canRead More
by Freddy J. Nager, Founder of Atomic Tango LLC, and Veteran Marketer Trying to Get Jiggy with It In my quest to find value on Twitter, I began by following a lot of marketing people, including several ad agency heads and veteran PR people. I wound up unfollowing most of them — except for the young marketers still in college or graduated within the past five years. I’ve found the young marketers refreshing for several reasons…Read More
by Freddy Tran Nager, Founder of Atomic Tango + Social Media Instructor… The belief that Twitter is more than just another communication platform continues to spread, kind of like swine flu for media geeks. And like the flu, it’s plunging victims into feverish hallucinations: “Twitter saved the Iranian protestors!” they cry, neglecting the fact that it, uh, didn’t. “Twitter made the a sensation!” Yay, a fast-food truck makes money. “Twitter kept us updated about Balloon Boy in real time!” Oh, waiter, next media fad, please!Read More
by Freddy J. Nager, Founder of Atomic Tango + Twitter Critic (Twittic?)… Critical times like these spawn critical questions: How do we provide healthcare to 300 million people? Can conflicts over culture and religion ever be resolved? If wind blows into one of Sarah Palin’s ears will it come out the other? But the question I regularly get asked is, “How do I score more followers on Twitter?” (Hmm, maybe it’s time to change professions.) I have ideas, but to ensure that I provide the Twuth, I decide to consultRead More
by Freddy Tran Nager, Founder of Atomic Tango + Guy Who Wonders Why He’s Still On Twitter… INT. CORPORATE CUBE FARM – DAY One guy is following another guy really closely. “I’m following you, so just follow me back, OK, OK, just follow me, please follow me, follow follow…” A woman goes from desk to desk while people try to ignore her, “I’m off to lunch right now… I’m off to lunch right now… I’m off to lunch right now…” Another guy claims “I’m following 2,000 people!” Show a massiveRead More
weird comics mad scientist
by Freddy Tran Nager, Founder of Atomic Tango + Social Media User, Instructor & Consultant… So let’s trip back to 1876, the year the telephone was invented… Hmmm… something’s missing… and I’m not talking about Starbucks on every corner…Read More
Kevin "Nalts" Nalty
Veteran YouTuber Kevin “Nalts” Nalty just let loose his take on social media. He calls his article “The Stupidest,” but we found it way more insightful than most of the tripe posing as social media advice. It also came on a day when many Twitterphiles were twitterbating about Tony Robbins at their conference. Yes, that’s right, self-help evangelists and social media junkies in one room together: the apocalypse is nigh. Break out the roach motels. Anyway, here’s Nalts. Indulge…Read More
The secret of success is sincerity. Once you can fake that you've got it made.
by Freddy Tran Nager, Founder of Atomic Tango + Guy Who Is Authentic When Necessary… The movement du jour among marketers is “authenticity.” This approach dictates that companies should be open and honest about who they are and what they stand for — not just because that’s a good thing to do, but because that’s the only way to succeed. Sounds completely righteous, right? But wait, there’s more…Read More
by Freddy J. Nager, Founder of Atomic Tango LLC + And Guy Who Questions The Answers For all our talk of freedom, we Americans LOVE rules… Our favorite sport, football, has the most rules of any sport on the planet. America poker players make up new rules with every hand (“threes and hearts are wild except for the Queen, which you can pass to the right if someone sneezes during play”). Our institutionalized belief systems — whether Rastafarianism, environmentalism, or even Libertarianism — bristle with rules of what can and can’tRead More