tourism Tag

by Katharina Heuermann, Dream Seller + Founder of the travel agency Destination-K!… Hello Jetsetters! Summer is around the corner, and you know what that means for us travelers: full airplanes, jammed roads, packed hotels, and not much fun. The solution is obvious: counter-cyclical travel — that is, traveling out of season. Since you’re a creative professional, you’ve probably done it often. If not, you should! And here’s why… 1. You can save some serious money on vacations. Probably the most important reason to travel against the usual travel calendar isRead More

by Katharina Heuermann, Traveler + Dream Seller… Hello Jetsetters! I’m the founder of Destination-k!, a German travel agency. (Please forgive the German on my website — I’m working on the English version!) I’m also one of you: a creative professional who loves to travel and, yes, also has a budget. Now I don’t go for what’s cheapest, but what offers the greatest value. Since “value” is defined by each individual, my mission is to explore the world and find unique sites and special hotels and the coolest things to do,Read More

by Freddy Tran Nager, Founder of Atomic Tango + #Strategist… One hashtag, three problems… The other night I asked 50 marketing students what the Twitter hashtag #unstoppable represented. Some guessed it was for a movie. Others thought it was for a car company. None guessed the reality: it was for a Mexican tourism campaign — even the students from Mexico didn’t know about it. After I revealed the connection, the students still didn’t understand it until I explained it was about Los Cabo’s recovery from a hurricane. Finally, a searchRead More