MySpace Tag

by Freddy Tran Nager, Founder of Atomic Tango + Former Facebook Advertiser… , I talked about the aesthetic MySpacification of Facebook: how the popular social network’s design went from clean to pure cornea gumbo. Now let’s talk advertising on Facebook. I used to buy Facebook ads because I was enamored by the targeting capabilities. For example, when promoting a local theatrical production, I could easily target the zip code and even a surrounding area, the right age group, actors and directors and other theatre types, fans of the playwright, andRead More

by Freddy Tran Nager, Founder of Atomic Tango + former AOL-user turned MySpace-user turned Facebook-user turned Next-Please!-user; gumbo photo by jeffreyw via Wikimedia Commons… There’s a great term in Jargon Watch, a small dictionary published by Wired back in the Pleistocene Era (circa 1997): Cornea Gumbo. It refers to “a visually noisy, overdesigned PhotoShopped mess,” as in, “Gawd, we’ve got to redesign that page, it’s become total cornea gumbo.” Cornea gumbo aptly described the hot visual messes that constituted many websites in the mid-90s. In a pique of nostalgic democratization,Read More

by Freddy Tran Nager, Founder of Atomic Tango + Longtime MySpace User… MySpace is losing it. And I’m not talking about its members defecting to Facebook. Last year, the once mighty, world dominating social network that had crushed its predecessor Friendster suddenly found itself splattered on Facebook’s windshield. At first, MySpace responded by copying Facebook features, but copying a competitor is not a long-term success strategy. In fact, it just gives the competition credibility. So MySpace gave up the fight and is fully rebooting by going after a niche market…Read More