Los Angeles Times Tag



brontosaurus skeleton
While it's easy to blame the economy for business struggles, times like these also present a ripe opportunity for struggling businesses to reassess what they're doing. One classic perspective on reassessing a struggling business -- or an entire industry -- is "Marketing Myopia" by the late great marketing guru Ted Levitt...Read More
Dan Neil Rumble Seat
by Freddy Tran Nager, Found of Atomic Tango + Former Automotive Ad Writer… If you lust after cars like I do, then the writer you need to read — yes, NEED — is Dan Neil of the L.A. Times. Even if you don’t care about cars, you’ll love his column, “Rumble Seat.” After all, how many other car critics have a master’s degree in English lit and, more significantly, a Pulitzer Prize? Just check out the opening salvo from his review of the Nissan GT-R: I know what you wantRead More