digital media Tag



Eye tracking studies
by Freddy Tran Nager, Founder of Atomic Tango + Early Banner Ad Creator… The biggest reason why banner ads don’t work? People simply don’t see them. We marketers call it “banner blindness.”Read More
Don't mind me, I'm just retargeting.
by Freddy Tran Nager, Founder of Atomic Tango LLC + E-Commerce Addict… I just had a shopping experience I can’t forget — and not because it was memorable in any way. I can’t forget it because the Internet won’t let me…Read More
computer screen
by Freddy Tran Nager, Founder of Atomic Tango + Former Banner Ad Clicker… When was the last time you clicked on a banner ad? If you’re like most people, the answer lies somewhere between “never” and “I don’t remember”…Read More