All posts by Freddy Tran Nager



Freddy is the Founder & Creative Strategist of Atomic Tango. He also teaches graduate-level marketing communication courses at the University of Southern California (go Trojans!), shoots pool somewhat adequately, and herds cats. Freddy received his BA from Harvard and his MBA from USC.

Why Work Never Gets Done
by Freddy Tran Nager, Founder of Atomic Tango + Longtime Blogger… I love checking my blog stats, not just the raw numbers of views, but also such info as where my traffic is coming from. That’s how I discovered that my article on Walmart had been cited by the Wall Street Journal. Woohoo — I’ve got Street cred! I’m most intrigued by the search-engine terms that lead to Atomic Tango. Who Googled “Freddy Nager blog”? Here’s the key factoid I learned from looking at these search-engine terms: name dropping works….Read More
Walmart sustainability?
by Freddy Tran Nager, Founder of Atomic Tango + Not A Walmart Shopper… “We live in a time when people are losing confidence in the ability of government to solve problems… Walmart does not wait for someone else to solve problems.” – Walmart Stores CEO H. Lee Scott Jr. I’m no fan of the big box behemoth. The list of Walmart misdeeds ranges from underpaying and underinsuring their employees, to driving mom-and-pop stores out of business, from ignoring the wishes of communities who don’t want the hideous boxes in theirRead More
Bud.TV
by Freddy Tran Nager, Founder of Atomic Tango + Almost a Beer Snob… As a Samuel Adams drinker and stockholder, I don’t partake in Budweiser’s anemic brew, but I’ve always loved their brilliant, often hilarious marketing. Until now…Read More
skullcandy logo
by Freddy Tran Nager, Founder of Atomic Tango + Electronics Fiend… I recently attended the Consumer Electronics Show in Vegas, and yes, you can’t spell “excess” without CES. After traversing an area the size of Rhode Island brimming with gadgetry, blissed-out geeks, and scantily clad spokesmodels, I have but two regrets… I didn’t brush up on my Chinese, the native tongue of half the conventioneers. I didn’t wear more comfy shoes. (My feet still feel like the back side of a slow rodeo clown.)Read More
banner ad
by Freddy Tran Nager, Founder of Atomic Tango + Former Banner Ad Creator… Frankenstein created a monster. And advertisers created the banner ad. Fortunately, advertisers can still fix their hideous beast before it gets totally toasted by us villagers…Read More