by Freddy J. Nager, Founder of Atomic Tango LLC & Business Lit Connoisseur Note: The following is meant to be satirical. The author has no affiliation with the Harvard Business Review or any idea what its editors could possibly be thinking. For 88 years, the Harvard Business Review has been the authoritative voice of critical [...]
Tags:academic journals·business publishing·Facebook·Goldman Sachs·Harvard Business Review·HBR·journalism·Mark Zuckerberg·satire·spoof·Twitter·Umair Haque
by Freddy J. Nager, Founder of Atomic Tango LLC and Capitalist Relationship Counselor Dear John Corporation: Let me begin by saying that our times together have been good for me. I mean it! I definitely see the value in being with you… to a certain extent. So what I’m about to say might seem cold [...]
Tags:consumers·CRM·customer relationship marketing·Facebook·marketing·one-to-one marketing·social media·Twitter
by Freddy J. Nager, Founder of Atomic Tango LLC, and Veteran Marketer Trying to Get Jiggy with It In my quest to find value on Twitter, I began by following a lot of marketing people, including several ad agency heads and veteran PR people. I wound up unfollowing most of them — except for the [...]
by Freddy J. Nager, Founder & Fusion Director of Atomic Tango LLC The belief that Twitter is more than just another communications platform continues to spread, kind of like swine flu for media geeks. And like the flu, it’s plunging victims into feverish hallucinations: “Twitter saved the Iranian protestors!” they cry, neglecting the fact that [...]
by Freddy J. Nager, Twitter Scout and Founder of Atomic Tango LLC Critical times like these spawn critical questions: How do we provide healthcare to 300 million people? Can conflicts over culture and religion ever be resolved? If wind blows into one of Sarah Palin’s ears will it come out the other? But the question [...]
by Freddy J. Nager, Screenwriter Wannabe and Part-Time Tweeter INT. CORPORATE CUBE FARM – DAY One guy is following another guy really closely. “I’m following you, so just follow me back, OK, OK, just follow me, please follow me, follow follow…”
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango So let’s trip back to 1876, the year the telephone was invented… Hmmm… something’s missing here… and I’m not talking about Starbucks on every corner… Oh, I know: there’s no one here calling themselves a “Phone Guru,” “Phone Visionary” or some other phone-y title. There [...]
Tags:business·Facebook·marketing·social media·social networks·Twitter
My friend and primo YouTube dude Kevin “Nalts” Nalty just let loose his take on social media. He calls his article “The Stupidest,” but I found it way more insightful than most of the tripe posing as social media advice.
Tags:Facebook·Kevin Nalty·marketing·Nalts·Robert Scoble·satire·social media·spoof·Tony Robbins·Twitter
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango LLC “Sincerity is everything. If you can fake that, you’ve got it made.” — George Burns The movement du jour amongst us liberal marketers is “authenticity.” It’s the impassioned belief that companies should be open and honest about who they are and what they stand [...]
Tags:Authenticity·branding·business·business ethics·consumers·John Mackey·Karl Rove·liberalism·marketing·Twitter·Whole Foods
by Freddy J. Nager, Founder of Atomic Tango LLC For all our talk of freedom, we Americans LOVE rules… Our favorite sport, football, has the most rules of any sport on the planet. Poker players make up new rules with every hand (“threes and hearts are wild except for the Queen, which you can pass [...]
Tags:blogging·conventions·Internet·rules·social media·Twitter·web design·Wired
"Common sense is the little man in a gray suit who never makes a mistake at addition, but it's always someone else's money he's adding up."
- Raymond Chandler
Let's hear it for uncommon sense: that inner itch that inspires you to stray from the herd, ditch the training wheels and leap into the fast lane. As we all know, it's the risk takers who get their faces on the cover of Wired magazine and their words on National Public Radio. No one ever remembers who won "honorable mention"...
Cool Rules Pronto celebrates uncommon sense in marketing and media. It's written by Freddy J. Nager, the Founder & Fusion Director of the L.A.-based creative strategy agency Atomic Tango, and marketing instructor at UCLA Extension, the University of Wales, and Antioch University L.A.
