Fox TV has a long history of upsetting the status quo. At its launch, it gave the finger to the mainstream networks and introduced edgier shows such as “The Simpsons,” “In Living Color” and “Married With Children.” Sure, this meant smaller overall audiences than its rivals, but it scored with the ever desirable 18-49 demo, [...]
Tags:ads·advertising·commercials·Dollhouse·DVR·entertainment·Fox·Fringe·JJ Abrams·media·television·TiVo·TV
by Freddy J. Nager, Found of Atomic Tango + Former Automotive Ad Writer If you lust after cars like I do, then the writer you need to read — yes, NEED — is Dan Neil of the L.A. Times. Even if you don’t care about cars, you’ll love his column, “Rumble Seat.” As a former [...]
Tags:automobiles·cars·Dan Neil·L.A. Times·NBC·Nissan GT-R·online video·television·Top Gear·writers
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango LLC The first season of “Terminator: The Sarah Connor Chronicles” wrapped up last week. T-tv did fulfill its mission of entertaining young males and, ahem, some middle-aged ones during Monday Night Football’s cruel hiatus. But it left far too many questions — and I’m not [...]
Tags:Fox·Josh Friedman·Rupert Murdoch·sci-fi·science fiction·Summer Glau·television·Terminator·TV
"Common sense is the little man in a gray suit who never makes a mistake at addition, but it's always someone else's money he's adding up."
- Raymond Chandler
Let's hear it for uncommon sense: that inner itch that inspires you to stray from the herd, ditch the training wheels and leap into the fast lane. As we all know, it's the risk takers who get their faces on the cover of Wired magazine and their words on National Public Radio. No one ever remembers who won "honorable mention"...
Cool Rules Pronto celebrates uncommon sense in marketing and media. It's written by Freddy J. Nager, the Founder of the L.A.-based creative strategy agency Atomic Tango LLC, and marketing instructor at UCLA Extension and Robert Kennedy College of Zurich, Switzerland.
