by Freddy J. Nager, Founder of Atomic Tango LLC + LinkedIn Veteran Many executives have ineffectual LinkedIn profiles — if they have one at all. That’s because they think they don’t need one at this stage of their career. “I’m not job hunting — why should I bother?” That’s because LinkedIn isn’t just for job [...]
Tags:executive·LinkedIn·management·seminars·social media·social networking·The Executive Agency·training
by Freddy J. Nager, Founder of Atomic Tango LLC + Part-Time Law Enforcer OK, we get it already: we humans are social animals, and without positive social interaction, we become Unabombers or maladjusted billionaires in David Fincher films (beware of alienated Harvard men). So while the people also need green energy and affordable healthcare and [...]
Tags:Facebook pages·Groupon·LinkedIn·marketing·Metcalfe's Law·network effect·social media·social networking·Twitter·Word of Mouth Marketing Association
by Freddy J. Nager, Founder of Atomic Tango + Former AOL Chatroom User Dan Lovell is a writer, web developer, musician, and baseball expert – a regular 21st century renaissance man. So even though I think baseball is less entertaining than watching continental drift, I follow Dan on Twitter, where he often makes strong, pertinent [...]
Tags:America Online·AOL·Dan Lovell·Foursquare·netiquette·rules·social media·social networking·social networks·Twitter
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango LLC When I was a kid, the object of all crayon lust was the Crayola 64 box with the built-in sharpener, because a dull crayon was almost as bad as soggy Cocoa Pebbles. And yet, that Crayola 64 contained some bizarre colors like Maize, Burnt [...]
Tags:blogging·Crayola·Facebook·Fail Whale·marketing·network effect·podcasts·Second Life·social networking·social networks·TechCrunch·Twitter·virtual worlds·Web 2.0·Yammer
by Freddy J. Nager, Founder of Atomic Tango LLC & Survivor of Multiple Dotcoms So I’m walking through my neighborhood counting the foreclosure signs when I develop this mighty thirst. Fortunately, I find a lemonade stand run by an enterprising six-year-old named Zucky. Just as I’m about to pay $4 for a cup (obviously, Zucky [...]
Tags:business·dot-com·dotcoms·humor·new media·satire·Silicon Valley·social media·social networking·UGC·user generated content·VC·Web 2.0
Paige H. got a huge surprise this week. The 20-something Midwesterner had attempted to keep a low profile online: “no MySpace, no Facebook, no blog” — indeed, she’s long had a “distaste for the world of social networking websites.” And yet, thanks to a marketing schemer, she became one of the most popular girls on [...]
Tags:Facebook·identity theft·marketing·Monica Rockle·privacy·social networking·social networks·stock photo
"Common sense is the little man in a gray suit who never makes a mistake at addition, but it's always someone else's money he's adding up."
- Raymond Chandler
Let's hear it for uncommon sense: that inner itch that inspires you to stray from the herd, ditch the training wheels and leap into the fast lane. As we all know, it's the risk takers who get their faces on the cover of Wired magazine and their words on National Public Radio. No one ever remembers who won "honorable mention"...
Cool Rules Pronto celebrates uncommon sense in marketing and media. It's written by Freddy J. Nager, the Founder of the L.A.-based creative strategy agency Atomic Tango LLC, and marketing instructor at UCLA Extension and Robert Kennedy College of Zurich, Switzerland.
