Atomic Tango

Entries Tagged as 'Skullcandy'

The Long Tail in Effect: A Marketplace Radio Moment

July 26th, 2011 · No Comments · Case Studies

by Freddy J. Nager, Founder of Atomic Tango In 2008, I blogged about , which I had encountered at a Vegas convention. Three years later, that article continues to do its deed, turning up Wednesday when reporter Jeff Horwich of public radio’s Marketplace went searching…

[Read more →]

Tags:·········

Extreme Marketing in Effect: Skullcandy Rocks CES

January 12th, 2008 · 3 Comments · Case Studies

by Freddy J. Nager, Founder of Atomic Tango LLC I recently attended the Consumer Electronics Show in Vegas, and it’s true, you can’t spell “excess” without CES. After traversing an area the size of Rhode Island brimming with gadgetry, blissed-out geeks, and scantily clad spokesmodels uttering words they didn’t understand, I have but two regrets…

[Read more →]

Tags:·······