Atomic Tango

Entries Tagged as 'Peter Drucker'

A Side Order of Spaghetti: Why Listening to Customers is Nothing New — or Even Necessary

December 23rd, 2009 · 2 Comments · Manifestos

by Freddy J. Nager, Founder of Atomic Tango and Italian Cuisine Junkie The way social media-philes talk, you’d think that businesses had been ignoring customers for thousands of years. The socmeds ascend their virtual mounts and issue pronouncements like “2010 will be the year of listening to the customers needs” and “customer service is the […]

[Read more →]

Tags:····

Amen to That: A Little Gospel According to Peter Drucker

February 22nd, 2008 · 2 Comments · Manifestos

by Freddy J. Nager, Founder of Atomic Tango LLC While reading an article by one of my marketing idols, Jack Trout, I came across this quote from the “father of business consulting,” Peter Drucker… “Because the purpose of business is to create a customer, the business enterprise has two, and only these two, basic functions: […]

[Read more →]

Tags:······