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Entries Tagged as 'conventions'

Reductil For Sale

August 10th, 2009 · 2 Comments · Manifestos

Reductil For Sale, by Freddy J. Nager, Founder of Atomic Tango LLC

Breaking The LawFor all our talk of freedom, we Americans LOVE rules...


  • Our favorite sport, Reductil for sale, football, has the most rules of any sport on the planet.



  • Poker players make up new rules with every hand ("threes and hearts are wild except for the Queen, Buy Reductil from canada, which you can pass to the right if someone sneezes during play").



  • Our institutionalized belief systems -- whether Rastafarianism, environmentalism, or even Libertarianism -- bristle with rules of what can and can't be done.



  • Wired wrote an entire section on rules, "How to Behave: New Rules for Highly Evolved Humans, order Reductil online c.o.d," which includes a few illuminating ones by Brad Pitt ("Don't take a picture of your wife's butt. That's silly. Buy no prescription Reductil online, Take pictures of other people's wives' butts.").



  • And, of course, as its name indicates, this here blog occasionally lays out rules for marketing and media as laid down by a higher authority (me).


Want more proof that most of us are rule-snorting junkies, online buy Reductil without a prescription. Take this here Internet, where many users routinely cry "net neutrality!" and "information is free!" and "hands off, Online buying Reductil, Feds!" -- YET first-comers to any new website, network or medium are quick to impose rules that newbies must follow or die.

Case in point: When I edited MCA Records' first website in 1995 (yes, kids, the Web existed back then), doing anything commercial online was considered taboo and totally uncouth, Reductil For Sale. That's right: the Internet was strictly "information only" and completely off limits to us marketers. So we record-industry scalawags disguised our website as a music magazine called "AMP." We still got hate mail for commercializing the Internet, buy Reductil from mexico, but just a year later, all those anti-commercial "rules" were chucked like yesterday's cat litter or Mark Sanford's political career. Buy generic Reductil, For better or worse (obviously I say better), the Web got full-on commercialized.

Here are some other examples of silly arbitrary Internet rules, in no particular order:

1, order Reductil from mexican pharmacy. Reductil For Sale, If someone follows you on Twitter, you should follow them back.

Considering the number of tweeters who are spammers, scammers or completely inhuman bots, following them would simply be supporting extreme douchery. Many other tweeters are self-promoters who rarely read a tweet from the thousands of people they "follow." They're compiling Twitter stats as if they were frequent flier miles, but the stats have no value. Where can i order Reductil without prescription, Indeed, exorbitant stats call your credibility into question: following more than 1,000 people is like subscribing to 1,000 free magazines -- you can't possibly read them all, purchase Reductil online. Hence, I won't follow a serial follower unless I'm really really really interested in what they have to say -- and for me, Rx free Reductil, that's an extreme rarity on Twitter. (More rants on Twitter in a future post.)

2. Don't edit your published blog posts, Reductil For Sale. Rather, cross out mistakes like this and add corrected text alongside.

Yeah, australia, uk, us, usa, canada, mexico, india, craiglist, ebay, sure. And next time I find myself speeding on a highway, Reductil for sale, I'll just report myself to the nearest cop. The beauty of digital media is that we can correct our errors continuously -- and we should. A blog post is not a literary classic that must be preserved in its original form for future generations to savor. Reductil For Sale, And blog posts are rarely ever read twice by the same person, so who will notice if I edit and update. All the text strikethroughs just make the post a pain in the freakin' ass difficult to read, buy Reductil without a prescription. Rather, the rule should stipulate that bloggers try to get their facts straight and eliminate writing errors, Where can i find Reductil online, even after publishing, so that we don't all pull a Drudge and spread misinformation and ignorance.

3. Don't moderate the comments on your blog: no censoring, buy Reductil no prescription, editing or commenting upon them.

Which spammer wrote that. If I didn't filter my comments, my blog would become a free bulletin board for cheap Viagra, MLM-based lobotomies and mortgage refinancing scams, Reductil For Sale. Although I use Akismet to filter out most spam, Reductil pharmacy, some weasels are hiring dirt-cheap labor (like former Bush economic advisors) to bypass filters and post on unsuspecting blogs.

A blogger should also feel totally free to delete comments. Your blog is a manifestation of your personal brand: you don't need it sullied by comments more suited for a bathroom wall. I do allow critical comments on my blog, buy cheap Reductil no rx, since smart criticism helps me see holes in my arguments and improve my rhetorical skills. Reductil For Sale, They also give me the opportunity to provide additional arguments and dis back. But if some kid simply wants to post "you're a turd" on my blog (which has happened), Buy Reductil from canada, sorry, that "right" doesn't exist. One's blog isn't democracy square -- it's an island dictatorship.

4, buy cheap Reductil. A website needs an "About Us" section.

That's a convention, not a rule. Conventions are traditional practices, "the way things have always been done around here." Web design is, unfortunately, full of conventions, with the "About Us" as only one example, Reductil For Sale. Purchase Reductil online no prescription, (Always putting the logo in the upper left corner is another.) Now if you're running an ecommerce site or an SAS (software-as-service) site, then a well-written "About Us" section helps build your credibility. If your site is just an online brochure that describes who you are, then having an "About Us" section is like having a biography chapter entitled "Biography."

On another note, buy no prescription Reductil online, no rule says you have to call the section "About Us"; feel free to call it "Background" or "Our Story" or "Da Scoop." It's your site and your brand. Do it your way. Online buy Reductil without a prescription, 5. Websites for banks and other financial services can't have a personality or -- the gods forbid -- a sense of humor.

I call this the "Chase Rule" after the intense soul-numbing boredom that Chase imposed on Washington Mutual Reductil For Sale, after buying it. Most business service sites look like they were cloned, not crafted. They all have the same gag-inducing stock photos, where can i buy Reductil online, the same bland reassurances of their stability, the same patronizing assertions that they "care" about our dreams and families. Online buying Reductil, Yeah, right.

I originally banked with WaMu because they seemed different from other banks in L.A.: they actually had a personality. Now when I need financial services, I ask friends for recommendations, because looking at another generic, multi-million-dollar banking website is a waste of time, Reductil For Sale.

6, order Reductil. Typing in ALL CAPITAL LETTERS is equivalent to shouting.

I DON'T BUY THAT ARGUMENT, BECAUSE WHEN YOU SHOUT, Order Reductil online c.o.d, PEOPLE CAN HEAR YOU BETTER. RATHER, TYPING IN ALL CAPS FOR MORE THAN A FEW WORDS IS NOT SMART BECAUSE IT'S ANNOYING TO READ, NO, order Reductil from mexican pharmacy. AND IF PEOPLE CAN'T READ YOUR WORDS, THEY'RE NOT GETTING YOUR MESSAGE. Reductil For Sale, EVER WONDER WHY THE SURGEON GENERAL WARNINGS ON CIGARETTE PACKS ARE PRINTED IN ALL CAPITAL LETTERS. Buy Reductil from mexico, THAT'S RIGHT: THE TOBACCO COMPANIES WANT TO MAKE THEM HARD TO READ.

7. If you enjoyed reading someone's blog, send them money.

Now that's a rule I endorse.

There are many other silly, arbitrary rules out there. I'm not talking about laws against spam and truly criminal behavior, Reductil For Sale. By all means, obey those rules. (Die, spammers, die!) And I'm not talking about the rules you find here on Cool Rules Pronto. Obey those, too. But if you hear of other conventions and unofficial rules out there, feel free to question them.

Reductil For Sale, And while you're at it, let me know all about 'em -- indeed, before you tell anyone else.

That's because breaking rules and conventions is a highly profitable business. Ask Zappos. Or Craigslist. Or iTunes. Or any other business that's leveraged the Internet to blow out traditional businesses. The Web has been the biggest convention breaker of the past two decades. It's reshaped entire industries and made billionaires out of the rule breakers. Hence, trying to impose silly, arbitrary restrictions on Internet usage is fundamentally wrong. There should be a rule against it.

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Extreme Marketing in Effect: Skullcandy Rocks CES

January 12th, 2008 · 3 Comments · Case Studies

by Freddy J. Nager, Founder of Atomic Tango LLC [caption id="attachment_5118" align="alignnone" width="465" caption="Not just another tech logo..."][/caption] I recently attended the Consumer Electronics Show in Vegas, and it’s true, you can’t spell “excess” without CES. After traversing an area the size of Rhode Island brimming with gadgetry, blissed-out geeks, and scantily clad spokesmodels uttering [...]

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