Atomic Tango

Entries Tagged as 'communications'

Worth Repeating: MBAs Fail to Communicate

August 15th, 2009 · 1 Comment · Uncategorized

“Next to analysis, communication skills must count among the most important for future masters of the universe. To their credit, business schools do stress these skills, and force their students to engage in make-believe presentations to one another. On the whole, however, management education has been less than a boon for those who value free [...]

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Soccer Moms Voted Off The Island For Jumping The Shark: 10 Odd American Expressions You Should Know

October 28th, 2008 · 2 Comments · Random Observations

Despite an economy that resembles roadkill, America still excels at media, including entertainment and news. We give good hype, and the Internet brings it to the rest of the world 24/7. One problem: all this unfiltered Yankee content poses a linguistic challenge for people in other countries, even those fluent in English. That’s because Americans [...]

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To "The" or not to "The"? That is the Question in Product Naming

October 24th, 2008 · No Comments · How To Tips

As a USC Trojan, I have a twisted interest in the Ohio State University football team this season. I was thrilled when my Trojans throttled them earlier this season 35-3, but this weekend, I’ll be rooting for the Buckeyes as they play Penn State. (Penn State is ranked higher than USC, and therefore must be [...]

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Facts and Go Figure: The Sneaky Art of Justifying Anything

October 24th, 2008 · 1 Comment · How To Tips, Random Observations

So there’s this common symbol that’s being used to justify everything from industrial pollution to obscene spending. No, I’m not talking about the letter “W” — that’s become a punchline. I’m referring to the once humble and inoffensive % sign, now exploited as a tool of self-righteous justification. I stumbled across two flagrant examples of [...]

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The Unparalleled World-Class Mission-Critical Hero: Words Sucked Dry In Business

September 21st, 2008 · 4 Comments · Random Observations

As yet another Cool Rules Pronto public service, I’ve identified a few words and phrases that have been so overused, misused and abused that they no longer have any meaning. (Kind of like the joke in an average Saturday Night Live sketch.) These terms sound important without saying anything, which makes them ideal for press [...]

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