by Freddy J. Nager, Founder of Atomic Tango LLC & Business Lit Connoisseur Note: The following is meant to be satirical. The author has no affiliation with the Harvard Business Review or any idea what its editors could possibly be thinking. For 88 years, the Harvard Business Review has been the authoritative voice of critical [...]
Tags:academic journals·business publishing·Facebook·Goldman Sachs·Harvard Business Review·HBR·journalism·Mark Zuckerberg·satire·spoof·Twitter·Umair Haque
by Freddy J. Nager, Founder of Atomic Tango & “Bank Run” Consigliere Full Disclosure: The following post is about one of my clients at Atomic Tango… Imagine waking up and finding yourself strapped to a chair. Standing over you is a strange man swinging a large golf club. He keeps asking you menacing questions, but [...]
Tags:Apple·integrated marketing·interactive movies·iPhone App·SilkTricky·video games
by Freddy J. Nager, Founder of Atomic Tango LLC and Marketing Demonologist It was brilliant. Not the film, but the marketing campaign that turned a $15,000 amateur horror flick into a $100 million box office smash. The problem? Serious anticipointment…
Tags:anticipointment·buzz·college market·Eventful.com·Hollywood·horror·marketing·movies·Paramount Pictures·Paranormal Activity·Wired
My friend and primo YouTube dude Kevin “Nalts” Nalty just let loose his take on social media. He calls his article “The Stupidest,” but I found it way more insightful than most of the tripe posing as social media advice.
Tags:Facebook·Kevin Nalty·marketing·Nalts·Robert Scoble·satire·social media·spoof·Tony Robbins·Twitter
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango LLC Pass the paper bag, I’ve got emotion sickness. I’m perusing Harvard Business Publishing’s website, and a headline snags my eye: “Use the Downtown to Your Advantage“. Hmm, that sounds compelling. What kind of killer advice could the gurus of Harvard Business bestow upon us [...]
Tags:business·Harvard Business Publishing·John Baldoni·John Lundgren·leadership·Macy's·management·Matthew Stewart
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango LLC Hollywood is experiencing a “Freaky Friday”: in the 1976 movie, a mother and daughter magically swap bodies. After a series of icky moments milked for laughs, they predictably come to understand each other. Now, unpredictably, the entire movie industry is experiencing a similar switcheroo…
Tags:acting·actors·casting·celebrities·City Garage·Hollywood·Ionesco·movies·plays·Santa Monica·stage·theater·theatre
by Freddy J. Nager, Founder of Atomic Tango LLC & Stake Holder Analyst I finally got around to watching the first season of “True Blood” on DVD — yeah, I know, I’m a total TV slacker — but I survived only four episodes. “True Blood” begins with an intriguing level of satire that quickly devolves [...]
Tags:Alan Ball·HBO·horror·Southern culture·television·The South·True Blood·TV·vampires
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango LLC The following is a satirical work of fiction. Those easily offended should surf to safer territory now… In the wake of Michael Jackson’s massive, media-saturated funeral, several Hollywood celebrities are reportedly looking into how they can make sure their own forthcoming funerals are as [...]
Tags:celebrity·CNN·ego·Hollywood·journalism·media·Michael Jackson·satire·spoof·television
"Common sense is the little man in a gray suit who never makes a mistake at addition, but it's always someone else's money he's adding up."
- Raymond Chandler
Let's hear it for uncommon sense: that inner itch that inspires you to stray from the herd, ditch the training wheels and leap into the fast lane. As we all know, it's the risk takers who get their faces on the cover of Wired magazine and their words on National Public Radio. No one ever remembers who won "honorable mention"...
Cool Rules Pronto celebrates uncommon sense in marketing and media. It's written by Freddy J. Nager, the Founder of the L.A.-based creative strategy agency Atomic Tango LLC, and marketing instructor at UCLA Extension and Robert Kennedy College of Zurich, Switzerland.
