by Freddy J. Nager, Founder of Atomic Tango LLC + LinkedIn Veteran Many executives have ineffectual LinkedIn profiles — if they have one at all. That’s because they think they don’t need one at this stage of their career. “I’m not job hunting — why should I bother?” That’s because LinkedIn isn’t just for job [...]
Tags:executive·LinkedIn·management·seminars·social media·social networking·The Executive Agency·training
by Freddy J. Nager, Founder of Atomic Tango LLC + Part-Time Law Enforcer OK, we get it already: we humans are social animals, and without positive social interaction, we become Unabombers or maladjusted billionaires in David Fincher films (beware of alienated Harvard men). So while the people also need green energy and affordable healthcare and [...]
Tags:Facebook pages·Groupon·LinkedIn·marketing·Metcalfe's Law·network effect·social media·social networking·Twitter·Word of Mouth Marketing Association
by Freddy J. Nager, Founder of Atomic Tango LLC + Consultant to the Consultants Deliverable (n.): Report or item that must be completed and delivered under the terms of an agreement or contract. — BusinessDictionary.com Even though the United States has an increasingly service-based economy (meaning, “sorry, we don’t make things anymore”), clients still want [...]
by Freddy J. Nager, Founder of Atomic Tango LLC + Board Member of City Garage Theatre I have this bizarre communication disorder. Every time I ask someone, “Would you like to see a play?” they hear, “How’d you like a root canal?” or “Let’s watch sausage being made!” That wouldn’t matter if I cared as [...]
Tags:arts·City Garage·theater·theatre
by Raegan Thurlow, Guest Blogger But first, this intro by Freddy J. Nager: Usually, this blog consists of my outbursts on marketing and media. But during one of my misadventures in Silicon Valley, I met Raegan Thurlow, a talented young writer with an attitude. Here’s how she describes herself… Me: I have some fashion articles [...]
Tags:careers·Casual Friday·dress code·dress for success·fashion·Mark Armstrong·millenials·Raegan Thurlow·rant·satire·self-marketing·The Office
by Freddy J. Nager, Founder of Atomic Tango LLC The market hasn’t been this brutal since the Greeks went shopping in downtown Troy. What few jobs arise get swarmed by hungry mobs, throwing elbows and slinging resumes for a shot at a steady paycheck. Even table-waiting gigs attract over 100 applicants each, while requiring multiple [...]
Tags:careers·job hunting
by Freddy J. Nager, Founder of Atomic Tango LLC & Social Media Consultant For decades, professional procrastinators relied on communal hydration technologies (i.e. water coolers) to support their best practices. Unfortunately, that particular tool maxed out bladder capacities, and even the dullest middle managers quickly learned that employees chatting while holding little paper cups weren’t [...]
by Freddy J. Nager, Founder of Atomic Tango LLC + Incorrigible BACN Addict I have few addictions, but I confess to loving me some bacon. I’ve tempered my addiction somewhat by subbing in turkey bacon, but that’s like seeking a buzz off light beer. It’s possible but hardly as satisfying. Same thing goes for most [...]
Tags:bacn·email·marketing·newsletters·Spam
by Freddy J. Nager, Founder of Atomic Tango LLC & Social Entrepreneurship Instructor Some people just don’t get it. I’m not talking about the willfully ignorant knuckle-draggers on the Texas State Board of Education. (They’re so beyond not getting it, they’ve gone full primordial.) I’m talking about the highly educated, wealth exuding finance execs who [...]
Tags:Adlai Wertman·Arianna Huffington·change·entrepreneurs·finance·Huffpost Impact·James Stancill·marketing·Nau clothing·SBA·social entrepreneurship·social media·University of Southern California·USC
"Common sense is the little man in a gray suit who never makes a mistake at addition, but it's always someone else's money he's adding up."
- Raymond Chandler
Let's hear it for uncommon sense: that inner itch that inspires you to stray from the herd, ditch the training wheels and leap into the fast lane. As we all know, it's the risk takers who get their faces on the cover of Wired magazine and their words on National Public Radio. No one ever remembers who won "honorable mention"...
Cool Rules Pronto celebrates uncommon sense in marketing and media. It's written by Freddy J. Nager, the Founder of the L.A.-based creative strategy agency Atomic Tango LLC, and marketing instructor at UCLA Extension and Robert Kennedy College of Zurich, Switzerland.
